Website & Google Ads Specialist

Website \& Google Ads Specialist

The Chinese Institute for Middle Eastern Languages is looking for an experienced and results\-driven Website \& Google Ads Specialist to join our Creative \& Digital Team. The ideal candidate should have strong knowledge of website management, Google Ads, digital marketing, analytics, and SEO.

Key Responsibilities:

• Build, manage, update, and maintain the institute’s website.
• Manage and update websites using WordPress.
• Create, manage, and optimize Google Ads campaigns.
• Conduct keyword research and develop effective advertising strategies.
• Monitor campaign performance, analyze results, and optimize campaigns to improve ROI.
• Manage and analyze Google Analytics data.
• Set up and manage Google Tag Manager and conversion tracking.
• Monitor website traffic, user behavior, and overall website performance.
• Improve website user experience, content, and conversion performance.
• Apply basic SEO strategies to improve search engine visibility.
• Prepare performance reports and provide recommendations for improvement.
• Work closely with the marketing and creative team to support digital campaigns.

Requirements:

• Minimum 2 years of professional experience in website management, Google Ads, or digital marketing.
• Strong experience with Google Ads and campaign optimization.
• Good knowledge of WordPress and website management.
• Good understanding of Google Analytics and Google Tag Manager.
• Knowledge of SEO, keyword research, conversion tracking, and digital marketing.
• Strong analytical and problem\-solving skills.
• Ability to monitor performance and make data\-driven decisions.
• Good understanding of landing pages and website conversion optimization.
• Ability to work independently and meet deadlines.
• Strong attention to detail.
• English and Arabic communication skills are preferred.

What We Offer:

• A creative and collaborative work environment.
• Opportunities for professional growth and development.
• The opportunity to work on diverse digital and marketing projects.

How to Apply:

Please submit your CV and relevant work samples or portfolio through Indeed.

Salary will be determined based on experience and qualifications.

Experience:

• professional Website \& Google Ads Specialist: 2 years (Preferred)

Work Location: In person