Business Development Manager - Media Buying
React Publishing and Advertising MENA
Abu Dhabi, UAEMid-levelRevenue & Go-to-Market
Opens the original posting on Indeed.
About the role
We are hiring for a Business Development Manager – Media Buying to join our team in Abu Dhabi.
Job Purpose
The Business Development Manager will be responsible for building MediaBase’s client portfolio and generating sustainable media\-buying revenue across the UAE.
This is not a general sales role. The successful candidate must understand how a media buying agency operates, how advertisers allocate their media budgets, and how to identify organizations with active or upcoming requirements across digital, social, outdoor, television, radio, print, cinema, and other relevant media channels.
The role requires a commercially driven professional who can identify high\-potential sectors and advertisers, open doors within private companies and government entities, develop relationships with senior decision makers, and convert opportunities into media briefs, pitches, retainers, and campaign assignments.
Key Responsibilities
Business Development and Client Acquisition
- Develop and execute a structured business development plan for MediaBase.
- Identify and approach companies, government entities, semi\-government organizations, and institutions with significant or growing media requirements.
- Generate qualified leads and secure introductions to marketing directors, communication directors, procurement teams, brand managers, government communication departments, and other relevant decision\-makers.
- Arrange introductory meetings, credentials presentations, discovery sessions, and briefing meetings.
- Convert prospects into active clients, media planning assignments, campaign projects, annual retainers, or agency\-of\-record relationships. Build a balanced portfolio of private\-sector and public\-sector clients.
Client Relationship Development
- Build trusted relationships with marketing, media, communication, procurement, and senior management stakeholders.
- Maintain contact with prospects even when no immediate opportunity is available.
- Support the smooth handover of newly acquired accounts to the client servicing and media teams.
- Promote MediaBase’s full integrated media capabilities rather than limiting discussions to digital media only.
Required Experience:
- Minimum of 5–8 years of experience in business development, client acquisition, account management, media sales, advertising, or a related commercial role in the UAE.
- Previous experience working within a media buying agency, media agency, or integrated advertising agency is strongly preferred.
- Candidates from relevant sectors may be considered if they have a strong understanding of the UAE advertising market, established client relationships, and experience selling marketing or media\-related services.
- Demonstrated track record of generating leads, securing client meetings, winning pitches, and converting opportunities into revenue.
- Existing relationships with UAE marketing decision\-makers, government communication teams, procurement departments, or major advertisers are highly desirable.
- Good understanding of both online and offline media channels.
The ideal candidate is a well\-connected UAE media professional who understands where advertising budgets are being spent, which sectors are growing, who controls those budgets, and how to reach the right decision\-makers.
Most importantly, the successful candidate must be a genuine business developer: someone who actively creates opportunities, opens doors, develops trust, and converts relationships into profitable and sustainable media business.
Application Question(s):
- Which media channels have you sold or worked with?
- Which types of clients have you worked with?
- Are you experienced in preparing and presenting media proposals, campaign plans, quotations, and commercial pitches to clients?
- Have you worked on multi\-channel or integrated media campaigns?
Experience:
- selling advertising/media solutions to clients: 5 years (Required)
Work Location: In person
From the live posting. Full details at the application link above.