Digital Marketing Executive & Social Media Content Creator

About the Company

Prince Zahid Jewellery Trading \& Goldsmith LLC is a Dubai\-based jewellery business. We are expanding our digital presence and developing our online sales and e\-commerce operations.

We are looking for an experienced and creative Digital Marketing Executive \& Social Media Content Creator to join our team and take responsibility for growing our brand across digital platforms.

Job Summary

The successful candidate will be responsible for planning and executing digital marketing campaigns, managing social media platforms, creating high\-quality jewellery content, generating customer enquiries, and supporting the growth of our online sales.

We are looking for someone who can think creatively, create content independently, understand digital advertising, and deliver measurable results.

Key ResponsibilitiesDigital Marketing

• Develop and implement digital marketing strategies for PZJ.
• Plan and manage campaigns across Instagram, Facebook, TikTok and Google.
• Manage Meta Ads and Google Ads campaigns.
• Generate quality leads and customer enquiries.
• Monitor campaign performance and optimize campaigns to improve ROI.
• Conduct competitor and market research.
• Develop strategies to increase online sales and customer engagement.
• Track website traffic, conversions and campaign performance.
• Prepare weekly and monthly digital marketing reports.

Social Media Management

• Manage PZJ's Instagram, Facebook and TikTok accounts.
• Develop a monthly social media content calendar.
• Plan daily/weekly posts, Stories and Reels.
• Write engaging captions and appropriate hashtags.
• Monitor comments, messages and customer engagement.
• Build and maintain a strong jewellery brand image online.
• Identify current social media trends and apply them appropriately to jewellery marketing.

Content Creation

• Create professional Reels, short videos, Stories and social media creatives.
• Shoot and edit jewellery product videos and photographs.
• Create attractive content for gold, silver, diamond and other jewellery collections.
• Edit videos using tools such as CapCut, Adobe Premiere Pro, Canva or similar software.
• Create content suitable for Instagram Reels, TikTok, Facebook and WhatsApp.
• Develop creative concepts for product launches, offers and seasonal campaigns.
• Coordinate product photography and video shoots when required.

E\-Commerce \& Online Sales

• Support the development and promotion of PZJ's online jewellery store.
• Coordinate with website developers and external digital agencies when required.
• Improve product visibility and online customer conversion.
• Support WhatsApp Business and online customer enquiries.
• Monitor online customer behaviour and identify opportunities to increase sales.

SEO \& Google

• Basic to advanced understanding of SEO.
• Manage and improve Google Business Profile.
• Conduct basic keyword and competitor research.
• Coordinate website SEO activities.
• Monitor Google search performance and website traffic.

Required Skills \& Experience

• 3–5\+ years of proven experience in Digital Marketing and Social Media.
• Strong practical experience with Instagram, Facebook, TikTok and Google Ads.
• Excellent skills in Reels and short\-form video creation.
• Strong video editing and graphic design skills.
• Experience with Meta Business Suite / Ads Manager.
• Experience with Google Ads and Google Analytics.
• Good understanding of SEO and online marketing.
• Experience with e\-commerce is highly preferred.
• Jewellery, fashion, luxury retail or similar industry experience is an advantage.
• Strong knowledge of current social media trends.
• Good English communication skills.
• Ability to work independently and take initiative.
• Strong creative thinking and attention to detail.
• Ability to analyse campaign results and prepare reports.

Preferred Candidate

We are especially interested in candidates who can demonstrate:

• Previous successful digital