Social Media & Performance Marketing Specialist (Arab Nationality Male/Female)

HIRING : Social Media \& Performance Marketing Specialist (Arab Nationality Male/Female)

Key Responsibilities

• Develop, manage, and execute paid advertising campaigns across social media and digital advertising platforms.
• Set up, monitor, analyze, and continuously optimize campaigns to achieve business and marketing objectives.
• Manage advertising platforms, including Meta Ads Manager, Google Ads, and other relevant platforms.
• Define target audiences and develop effective audience segmentation, targeting, and retargeting strategies.
• Monitor campaign performance and key KPIs to identify opportunities for improvement.
• Conduct A/B testing of creatives, audiences, ad formats, and targeting strategies to maximize campaign performance.
• Analyze campaign data and prepare regular performance reports, including insights and recommendations.
• Work closely with the Marketing, Content, and Creative Teams to ensure campaigns are aligned with the overall marketing strategy.
• Manage advertising budgets and optimize spending to achieve the best possible ROI and ROAS.
• Stay updated on the latest digital marketing trends, advertising tools, platform updates, and best practices.
• Identify opportunities to improve lead generation, customer acquisition, engagement, and overall campaign performance.

Requirements

• Proven experience in Marketing, Performance Marketing, Social Media Management, and Paid Advertising.
• Strong hands\-on experience with Meta Ads Manager; experience with Google Ads and other advertising platforms is an advantage.
• Strong understanding of targeting, retargeting, audience segmentation, and conversion optimization.
• Ability to analyze campaign data and understand key performance metrics.
• Good knowledge of ROAS, ROI, CTR, CPC, CPM, CPA, Conversion Rate, and other digital marketing KPIs.
• Strong analytical, problem\-solving, and decision\-making skills.
• Ability to optimize campaigns based on data, performance, and business objectives.
• Strong communication and teamwork skills.
• Ability to manage multiple campaigns and priorities in a fast\-paced environment.
• UAE market experience is preferred, particularly within the beauty, wellness, spa, or retail industry.
• Must be middle age.

Kindly send your full name and CV to our WhatsApp number: \+971 2 546 5995 for our review.

Work Location: In person